Off-roading business aims for ecotourism market


Journal staff

Freshman business Let’s Ride Guam is promoting its off-road adventure tours to appreciate the island’s beauty — at the same time paving the way for more environmentally friendly off-roading.

The nearly four-month-old business is run by Joseph M. “Joey” Crisostomo Jr., 27, and Justin L. Cruz, 31. Let’s Ride Guam launched mid-November after about a year of putting the business plan together.

Crisostomo and Cruz were huge fans of side-by-side vehicles, also known as utility task vehicles, long before their business was conceptualized . . .

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